Event technology
built for brands
that mean it.
HeyOK is a specialist event technology partner for brands, agencies and experience producers. We design and deliver photo, video and AI activations that connect your audience to your brand — and give them something worth sharing.
A decade of building
what's next.
The Photo Booth Guys
Founded on custom-built Boutique booth hardware and a focus on premium event delivery. Built an operational foundation across thousands of events — the craft, the logistics, the standards that still define how we work.
Selfmatic
Launched Australia's first ship-out photo booth model — a fully self-contained activation unit deployable without on-site crew. A new category, built from scratch, that proved scalable activation didn't require an army.
Brandmatic
When physical events paused, we moved online. Brandmatic delivered over 1,000 virtual brand activations across 50+ countries — demonstrating that digital experiences could achieve genuine scale and brand impact for global clients.
At the Beep
A ship-out audio guest book platform operating across Australia, the UK, the USA and New Zealand. Designed and commercialised the Tonematic handset, sold to hundreds of operators globally. Built and exited Audio Gallery, a SaaS delivery platform for audio content.
Breeze Software
Acquired Breeze Software — formerly a UK-based company and the leading photo booth software platform with tens of thousands of users worldwide. Operating at the infrastructure layer of the industry gives us a depth of technical understanding that no other activation partner can match.
HeyOK
Rebranded and refocused on what we do best: high-impact brand activations powered by proprietary event technology. From AI portrait experiences to custom hardware builds, we partner with brands and agencies who want activations that perform.
Built by people who
know the industry.
HeyOK was founded by Steve Bliesner — an operator, builder and industry voice with over a decade of hands-on experience across every layer of the event technology stack. From hardware design to software infrastructure, Steve has built, scaled and exited multiple businesses in the space.
He has delivered keynote presentations at the Photo Booth Expo on multiple occasions and contributed to industry thinking at conferences globally. In 2023, he acquired Breeze Software — a formerly UK-based company — bringing software platform expertise directly into the HeyOK capability set.
When you work with HeyOK, you're working with people who have been doing this longer, and at greater depth, than almost anyone else in the market.
Let's talk about
your brief.
Share your event objectives and we'll come back with a considered recommendation.