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Marriott Bonvoy

Marriott Bonvoy
your superhero identity, revealed

Junior Booth Corporate Event Hospitality Brisbane
// The Event

Marriott Bonvoy's Global Customer Appreciation Week, Brisbane.

Marriott Bonvoy brought together corporate guests in Brisbane for their Global Customer Appreciation Week 2024. The brief called for an activation that rewarded loyalty, sparked conversation, and gave guests something worth keeping.

// What We Did

A self-managed AI photo booth. Comic-book output. Zero on-site operator.

HeyOK delivered and set up a Junior Booth, then handed it over to Marriott Bonvoy's event staff to run on the day. Guests stepped up, took their photo, and received a custom illustrated portrait styled as Captain Voyager — a comic-book superhero character created for the event. The AI output was branded, immediate, and built for sharing.

// The Outcome

Every guest left with a physical superhero trading card.

The Captain Voyager concept gave the activation a clear identity beyond the photo itself. Illustrated portrait cards were delivered on the spot — digitally and as prints — turning a simple photo moment into a branded keepsake guests actually wanted.

// The Activation

Junior Booth. Client-run. Comic-book output.

The Junior Booth is designed for events where a dedicated operator doesn't make sense. HeyOK handles delivery, setup, and staff training — then the client takes over.

AI illustration. Custom character. Instant delivery.

AI illustration. Custom character. Instant delivery.

Each guest's photo was processed through an AI illustration pipeline and returned as a branded comic-book portrait. The Captain Voyager character — complete with superpower description and Marriott Bonvoy branding — was built specifically for GCAW 2024. No two outputs were the same.

Guests could receive their portrait via QR code, email, or as an instant print. The touchscreen interface kept throughput moving without the need for a dedicated HeyOK operator on the floor.

Junior Booth — Self-Managed

The output.

AI-illustrated Captain Voyager superhero portrait cards, custom branded for Marriott Bonvoy GCAW 2024.

A illustrated comic-style portrait of a smiling woman with red hair, styled as 'Captain Voyager' for Marriott Bonvoy's Global Customer Appreciation Week 2024, featuring an orange pop-art background and superpower description text below.
AI Portrait
An illustrated comic-style card featuring two animated portraits of guests styled as superheroes against an orange burst background, branded with Marriott Bonvoy's Captain Voyager character for Global Customer Appreciation Week 2024.
Duo Card
A stylised comic book illustration showing two guests posed as superheroes, one playing a gold saxophone, against a vibrant orange halftone background. The image is branded for Marriott Bonvoy's Global Customer Appreciation Week 2024, with the character title 'Captain Voyager' and a teleportation superpower description below.
Comic Style
A comic book style illustrated portrait of a smiling woman with auburn hair, styled as a superhero trading card titled 'Captain Voyager' with Marriott Bonvoy branding and an orange halftone background.
Trading Card
// On the Ground

On the day.

A HeyOK Junior Booth photo activation setup at a Marriott Bonvoy event in Brisbane, featuring a ring-light kiosk on a white stand, a vertical display screen showing comic-style illustrated artwork branded with 'Captain Voyager' and the Marriott Bonvoy logo, set against a moody venue with blue uplighting, arched windows, and a yellow mushroom lamp.
Junior Booth setup, Brisbane
Captain Voyager prints in action

What we delivered.

  • ActivationJunior Booth — self-managed by Marriott Bonvoy event staff
  • OutputAI comic-book illustrated portrait — Captain Voyager branded
  • DeliveryQR code, email, and instant print
  • SetupDelivered, installed, and handed over by HeyOK with staff training
  • SupportRemote support available during the event

Event details.

  • ClientMarriott Bonvoy
  • EventGlobal Customer Appreciation Week 2024
  • ActivationJunior Booth
  • LocationBrisbane

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