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Ford

Ford meets the court
fans shoot, share, repeat

Ford partnered with HeyOK to build a virtual photo booth running across the NBA and NHL seasons. Fans could drop into the activation from anywhere in the world, walk away with a co-branded digital keepsake, and share it instantly. The result is a global fan engagement programme that works as hard in Milwaukee as it does in Melbourne.

  • ClientFord
  • EventFord x NBA
  • ProductVirtual Booth
  • OutputDigital Share
  • LocationGlobal

What is a Virtual Booth?

A Virtual Booth is a browser-based photo experience guests access on any device — no app, no hardware — producing branded digital content they can share immediately from wherever they are.

Where does HeyOK operate?

HeyOK delivers photo and video activations across Australia and the UK — including Sydney, Melbourne, Brisbane, London, Birmingham and Manchester. We're also happy to travel for the right brief.

How do I book a Virtual Booth for my event?

Get in touch via our contact page at photobooth.co/contact and we'll get back to you with ideas and a concept tailored to your event.