Lululemon
One brand,
the whole world shows up
Lululemon brought its global community together through a virtual photo booth and digital mosaic — no single venue required. HeyOK built the activation to capture moments from guests across multiple countries and weave them into a single, collective image. The result is a campaign asset that reflects the scale of the brand's reach.
- ClientLululemon
- EventLululemon - Back Together
- ProductVirtual Booth
- OutputDigital Share, Digital Mosaic
- LocationGlobal
What is a Virtual Booth?
A Virtual Booth lets guests participate from anywhere in the world — they capture their moment remotely and receive branded digital content instantly, making it ideal for global campaigns and distributed audiences.
Where does HeyOK operate?
HeyOK delivers photo and video activations across Australia and the UK — including Sydney, Melbourne, Brisbane, London, Birmingham and Manchester. We're also happy to travel for the right brief.
How do I book a Virtual Booth for my event?
Get in touch via our contact page at photobooth.co/contact and we'll get back to you with ideas and a concept tailored to your event.