Toyota
Big Red
Ute. Licensed to thrill.
For the launch of Toyota's Big Red Ute in partnership with The Wiggles, HeyOK ran a Pro Booth activation that put guests behind the wheel — on paper, at least. Each session produced a custom Drivers Licence print branded to the campaign, giving fans a physical keepsake that tied directly to the product story. Studio lighting and a fully wrapped booth kept the look sharp from every angle.
- ClientToyota
- EventToyota x The Wiggles
- ProductPro Booth
- OutputInstant Print
- LocationMelbourne
What is a Pro Booth?
The Pro Booth is HeyOK's fully brandable photo booth — studio lighting, high-resolution output, and an operator on site — capable of moving 80 to 120 guests per hour with prints or digital shares delivered in under 30 seconds.
Where does HeyOK operate?
HeyOK delivers photo and video activations across Australia and the UK — including Sydney, Melbourne, Brisbane, London, Birmingham and Manchester. We're also happy to travel for the right brief.
How do I book a Pro Booth for my event?
Get in touch via our contact page at photobooth.co/contact and we'll get back to you with ideas and a concept tailored to your event.