Footlocker x Nike

Permanent in-store install for retail giant Footlocker’s collaboration with sports powerhouse, Nike. A 55-inch touchscreen photo booth seamlessly integrated into the shop fit-out. The screen showed 365 Nike content e.g. Nike Air Max or TN campaigns which would then be updated with campaign imagery whenever there is a new product launch etc. Press start to begin the photo booth experience, users would snap their photos then personalise from a choice of frames and digital props, send them to themselves in real-time and have the ability to instantly share across multiple platforms, WeChat, Snapchat, WhatsApp, IG etc. ROI was maximised through in-depth data collection captured during the user journey, provided in monthly reports.